New York |

June 7, 2017
New World Stages 340 West 50th St. New York

Come to iCONIC New York a hard-hitting one day event, presented by Inc. and CNBC, to connect with fellow visionaries and provocateurs, ignite new ideas and be inspired by today’s biggest business icons. Every minute and every session will challenge you to overturn conventional thinking and revolutionize the way you do business. You will discover what it takes to build a lasting brand, get tips on redefining your relationship with your customers, hear strategies on how to compete with giants, learn how to ignite change in your company and community and so much more.

CONFIRMED SPEAKERS
DaymondJohn
Daymond John
co-star of Shark Tank; founder & CEO, The Shark Group; founder & CEO, blueprint + co

Daymond John is a New York Times Bestselling author and the CEO and founder of FUBU, the iconic global lifestyle brand that went on to have more than $6 billion in sales. Resolved to expand his own brand, Daymond joined ABC’s iconic series, Shark Tank as one of their original cast members. Now in their seventh season, “The Peoples Shark” remains a staple on the three-time Emmy Award winning show that airs on Friday nights.

His commitment to entrepreneurship goes beyond his work with FUBU and television and has been celebrated on a global level. In 2015, he was named a Presidential Ambassador for Global Entrepreneurship and was part of an exclusive group who joined the President and his staff at the Global Entrepreneur Summit in Kenya.

One of Daymond’s greatest accomplishments is his continued fight against dyslexia where he sits on the advisory board of Understood.org and works closely with the Yale Center for Dyslexia. Daymond has embraced his affliction allowing it to be a catalyst for his career as an author. This past January, his book The Power of Broke (Crown Publishing) was released and became an instant New York Times Bestseller. Designed to inspire men and women of all ages and circumstances, The Power of Broke takes readers behind the scenes with country’s most celebrated entrepreneurs to show how starting a business from broke forces you to think more creatively, use your resources more efficiently, connect with your customers more authentically and market your ideas more imaginatively. His two previous books, Display of Power and The Brand Within were National Bestsellers.

A recipient of more than thirty-five awards, including the Brandweek Marketer of the Year and Ernst & Young’s Master Entrepreneur of the Year, Daymond serves as CEO of the marketing firm Shark Branding which specializes in brand strategies, brand development, artist relations and marketing. Under Daymond’s leadership, Shark Branding has perfected the methods for ingraining companies, brands and products into the social consciousness including Capital One, Miller Lite, Gillette, Shopify and Infusionsoft. Additionally, he continues to anchor the company’s celebrity brand management division where he has worked with superstars such as Muhammad Ali, the Kardashians, Pitbull, Idris Elba, Lennox Lewis, Stan Lee and more.

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Bobbi Brown
entrepreneur, author, & founder of Bobbi Brown Cosmetics

Bobbi first arrived on the beauty scene in 1991 with the launch of Bobbi Brown Essentials, and changed the face of cosmetics with ten brown-based lipstick shades, created to fill a void in the market of simple, flattering and wearable makeup. Bobbi’s philosophy was simple: “Women want to look and feel like themselves, only prettier and more confident.” Her unique approach was a gift for women who wanted a more natural look, and in 1995 the company was acquired by The Estée Lauder Companies.

Bobbi’s unique approach to beauty and her ability to translate the latest trends into wearable, real life looks has made her a sought-after expert on television, in magazines and newspapers, and online. She is Beauty & Lifestyle Editor of Elvis Duran and The Morning Show, a nationally syndicated morning radio show, and served as Editor-in-Chief of Yahoo! Beauty for two years, in addition to being the Contributing Beauty & Lifestyle Editor of Health magazine for three years. Bobbi’s message and products resonate with diverse audiences, and she has appeared on national shows including Good Morning America, The Today Show, Oprah, and The View. As a New York Times best-selling author, Bobbi has written eight instructional and engaging beauty and lifestyle books, with the ninth due to publish in Spring 2017. She continues to work editorially and is a permanent fixture backstage at New York Fashion Week, working with several of the industry’s most influential designers. In 2013, Bobbi launched an eyewear collection with Safilo, translating her beauty expertise to eyewear to teach women how to select frames that enhance their natural beauty and complement their skin tones and personal style.

Born in Chicago and a graduate of Emerson College, Bobbi’s entrepreneurial impact extends beyond fashion and beauty. She has been inducted into the New Jersey Hall of Fame, received honorary doctorates from Montclair State University, Fashion Institute of Technology and Emerson College, was appointed by President Obama to the Advisory Committee for Trade Policy and Negotiation, and has received the Glamour Woman of the Year Award.

Bobbi’s message remains the same today as it was when she launched in 1991: “The secret to beauty is simple—be who you are.”

ariana
Arianna Huffington
founder & CEO, Thrive Global; co-founder, Huffington Post

Arianna Huffington is the founder of The Huffington Post, the founder and CEO of Thrive Global, and the author of 15 books, including, most recently, Thrive and The Sleep Revolution. In May 2005, she launched The Huffington Post, a news and blog site that quickly became one of the most widely-read, linked to, and frequently-cited media brands on the Internet.

In August 2016, she launched Thrive Global, a corporate and consumer well-being and productivity platform with the mission of changing the way we work and live by ending the collective delusion that burnout is the price we must pay for success.

She has been named to Time Magazine’s list of the world’s 100 most influential people and the Forbes Most Powerful Women list. Originally from Greece, she moved to England when she was 16 and graduated from Cambridge University with an M.A. in economics. At 21, she became president of the famed debating society, the Cambridge Union.

She serves on numerous boards, including Uber and The Center for Public Integrity.

Her last two books, Thrive: The Third Metric to Redefining Success and Creating a Life of Well-Being, Wisdom, and Wonder and The Sleep
Revolution: Transforming Your Life, One Night At A Time, both became instant international bestsellers.

She is a mother, sister, flat shoe advocate, and sleep evangelist.

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Steve Hindy
co-founder, Brooklyn Brewery

STEVE HINDY, cofounder and chairman of The Brooklyn Brewery, is a former Middle East Correspondent for The Associated Press. He is a longtime member and past chairman of the board of directors of the Brewers Association.

He is a former member of the board of the Beer Institute, the large brewers trade association. He is coauthor of BEER SCHOOL, written with cofounder Tom Potter, and The Craft Beer Revolution, an insider’s look at the stunning growth of American craft beer. He has contributed to The New York Times and Vice Media, and has written for CNN and other publications. He also serves on the boards of Brooklyn’s Prospect Park Alliance, the Open Space Alliance for North Brooklyn and Transportation Alternatives.

Ben Chestnut
Ben Chestnut
co-founder & CEO, MailChimp

Ben Chestnut is co-founder and CEO of MailChimp, the leading marketing platform for small businesses. Headquartered in Ben’s hometown of Atlanta since 2001, MailChimp is privately held and profitable, with over 600 employees and 15 million global users.

MailChimp was recognized as one of the world’s Most Innovative Companies by Fast Company in 2017, and ranked among the top 10 private cloud companies by Forbes.

Ben is a hands-on leader whose mantra is “listen hard, change fast.” He has a bachelor’s degree in industrial design from Georgia Tech and was named an Ernst & Young Entrepreneur Of The Year in 2016.

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Sarah Kauss
founder & CEO, S’well

Sarah Kauss is the founder and CEO of S’well, the fashionable, reusable beverage bottle company that gives back. A former tax consultant and international real estate developer, Sarah married her passion for fashion, hydration and philanthropy when she launched S’well in 2010.

As an entrepreneur, retail expert and advocate for ridding the world of plastic bottles, Sarah is helping transform the drinking experience. She has been recognized as a Fortune’s “40 Under 40” honoree and EY Entrepreneurial Winning Woman, while S’well has been named #1 Fastest-Growing, Women-Led Company by The Women Presidents’ Organization and included on Crain’s New York Business’ 2016 “Fast 50” (#11).

Sarah earned an MBA from Harvard Business School and a BS in Business from the University of Colorado, Boulder.

Boxed
Chieh Huang
founder & CEO, Boxed.com

Chieh Huang is the Co-founder and CEO of Boxed, a company that is disrupting the wholesale shopping club experience by enabling you to shop for bulk-sized items online or via mobile app and have them delivered directly to your door.

Founded by Huang and three others in 2013, Forbes Magazine recently named Boxed one of the next “billion dollar startups.” The company currently delivers anywhere in the Continental United States, offers free two-day shipping on most orders, has raised $180 million in funding, and is known for its incredibly generous employee perks. In 2015, Huang, the son of Taiwanese immigrants, announced he would be personally paying for the college tuition of all of his employees’ children.

Prior to founding Boxed, Huang served as the CEO of Astro Ape, one of the first mobile social gaming studios. Upon leading Astro Ape to acquisition by Zynga, Huang stayed on as Director of Zynga Mobile NY, leading the fastest and most efficient game team at the company.

Huang’s personal honors include being named to Goldman Sachs’ list of 100 Most Intriguing Entrepreneurs (2016) and to National Retail Federation’s list of People Shaping Retails Future (2017). In addition, under Huang’s guidance, Boxed was named Emerging E-retailer of the Year by Internet Retailer in 2016.
A passionate advocate for education, Huang has been invited to participate in various meetings at The White House where he discussed ways Boxed and the private sector at large can help solve the student debt crisis. Huang is also a sought-after voice on the future of eCommerce.

Huang is a 2003 graduate of The Johns Hopkins University and received his JD from Fordham University in 2007. He currently sits on the boards of Johns Hopkins’ Second Decade Society, and the Leaders Forum, an organization dedicated to developing pathways for Asian American Pacific Islanders to move from private sector leadership to public service.

deepak
Deepak Malhotra
Eli Goldston professor of business administration, Harvard Business School; author, Negotiating the Impossible

Deepak Malhotra is the Eli Goldston Professor of Business Administration at Harvard Business School. His work focuses on negotiation, deal-making, conflict and diplomacy, and he teaches Negotiation in the flagship course for Owners/Presidents at HBS.

In 2014, Deepak was chosen by Poets & Quants to be among their “40 under 40″, a listing of the world’s best business school professors under the age of 40. Deepak has also won numerous teaching awards, including the HBS Faculty Award and the Charles M. Williams Award. Deepak’s most recent book, Negotiating the Impossible, was chosen as the “#1 Business Book of 2016” by KnowSquare, and listed among the “Top 10 Business Books of 2016” by The Globe & Mail. He is also the co-author of Negotiation Genius, which won the “2008 Outstanding Book Award” by the International Institute for Conflict Prevention & Resolution. Deepak’s professional activities include training, consulting & advisory work for firms across all industries around the globe; he also advises governments who are seeking to negotiate an end to armed conflict with insurgents/terrorists. Professor Malhotra’s work and perspective have received considerable media attention, including in Bloomberg, Forbes, Fortune, Huffington Post, The New York Times, The Wall Street Journal, The Washington Post, and on BBC, NPR, and CNBC.

nyiconic
David Kennedy
“The White Hat Hacker”; founder & CEO, TrustedSec

David started TrustedSec with the vision of building a world-class information security consulting company. Prior to TrustedSec, David was a Chief Security Officer (CSO) for Diebold Incorporated, a Fortune 1000 company located in over 80 countries with over 18,000 employees. David developed a global security program that tackled all aspects of information security.

David is considered a thought leader in the security field and has presented at over 300 conferences worldwide. David is also the founder of DerbyCon, a large-scale information security conference.

David is the author of “Metasploit: The Penetration Testers Guide,” which was ranked number one on Amazon in security for over a year. David was also one of the founding members of the “Penetration Testing Execution Standard” (PTES). PTES is the industry leading standard and guideline for how penetration tests should be performed and the methodologies to be used. David has been privileged to speak at some of the nation’s largest cybersecurity conferences and meetings, including Black Hat, Defcon, RSA, ShmooCon, DerbyCon, INFOSEC World, ISACA, ISSA, Infragard, United Security Summit, INFOSEC Summit, Hack3rCon, BSIDES and more.

David is the creator of several widely popular open source tools, including “The Social-Engineer Toolkit” (SET), Artillery and Fast-Track. David has also released several zero-day exploits and focuses on security research.

David has over 13 years of security experience, including eight focused specifically on security consulting. Prior to the private sector, David worked for the National Security Agency (NSA) and the United States Marines in cyber warfare and forensics analysis activities. David was instrumental in Operation Iraqi Freedom (OIF), where he developed a multi-million dollar classified system aimed at identifying potentially harmful insurgents and worked in a top-secret environment for several years.

fLYWHEEL
Sarah Robb O’Hagan
CEO of FLYWHEEL SPORTS; FOUNDER of EXTREME YOU

Sarah Robb O’Hagan has been described as “Superwoman undercover” and the “Pied Piper of Potential.” A high-energy combination of disruptive business leader, fitness fanatic, and cheerleading mom, she’s been named among Fast Company’s “Most Creative People in Business.” She led the reinvention of Gatorade as its global president, and now as CEO of the indoor cycling company Flywheel Sports she is transforming the business through digital services. She has held leadership positions at Equinox, Nike and Virgin and is the author of ExtremeYou, a book to unleash potential. Sarah is a sought-after expert on business innovation, and inspiring human performance.

HOSTS
eric
Eric Schurenberg
president and editor in chief, Inc.

During the five years Eric Schurenberg has presided over Inc., the magazine has seen a 24 percent increase in ad pages and received numerous journalism awards and a National Magazine Nomination for general excellence.

Prior to his tenure at Inc., he had leadership roles at Money, Fortune, Business 2.0, the CBS Interactive websites Bnet.com and MoneyWatch.com, and the Goldman Sachs Group’s personal wealth management website, Goldman.com. In addition to hosting Inc. live events, Schurenberg is an occasional contributor to CNBC, MSNBC, and the Today show.

tyler
Tyler Mathisen
co-anchor of CNBC's "Power Lunch" and "Nightly Business Report"

Tyler Mathisen co-anchors CNBC’s “Power Lunch,” one of the network’s longest-running program franchises, as well as “Nightly Business Report,” an award-winning evening business news program. NBR was named Best Radio/TV Show in 2014 by the Society of American Business Editors and Writers.

Photo credit: David A. Grogan

 

AGENDA
Tuesday, June 6, 2017
6:00 - 8:00 pm
VIP Welcome Reception presented by T-Mobile

Location: blueprint + co  | 214 W. 39th Street | NYC

Kick off iConic at this exclusive pre-conference reception hosted by Daymond John at his innovative new co-working space, blueprint + co. Join fellow entrepreneurs and business leaders, plus senior members of the Inc. and CNBC teams, for cocktails and conversation. Space is limited. There is an additional fee to participate. You must pre-register when you purchase your ticket.
Wednesday, June 7, 2017
8:00 - 8:45 am
Breakfast Reception
8:00 - 4:00 pm
Learn to Pitch Like a Pro
Consult with our onsite experts in one-on-one individualized session.  Whether you're pitching to investors, talking to the media, or giving a big presentation, they can help make your next moment in the spotlight iCONIC.
8:00 - 4:00 pm
CNBC’s The Profit & Billion Dollar Buyer TV Show Casting
iCONIC entrepreneurs will have an opportunity to take their business to the next level on the next season of these hit CNBC Prime shows.
9:00 - 9:05 am
Opening Remarks

Tyler Mathisen, co-anchor, Power Lunch and Nightly Business Report, CNBC                  

Eric Schurenberg, president and editor-in-chief, Inc. magazine

9:05 - 9:35 am
INSPIRE
Extreme You: How to Leverage the Very Best In Yourself

Sarah Robb O’Hagan, CEO, Flywheel Sports; founder, Extreme You

What are your most “exploitable” attributes? How do you know when to take big risks? How can you best deal with failure? Find out from a woman who has been called the “Pied Piper of Potential” and one of “the Most Creative People in Business.” This high-energy opening presentation will help you become “Extreme You.”
9:40 - 10:10 am
IGNITE
Strategy Session: You Can Go Your Own Way

Ben Chestnut, co-founder and CEO, MailChimp
Sarah Kauss, founder and CEO, S’well
Interviewer: Jon Fortt, co-anchor, Squawk Alley, CNBC

Throw out what you think you know about starting a company – you don’t need to move to Silicon Valley or raise millions of dollars. You do need passion, purpose, and an instinct for what your customer wants before they know they want it. We’ll hear the perspectives of two founders who have built big businesses in unique ways, and their strategies for success.
10:15 - 10:45 am
Networking Break
10:50 - 11:20 am
INNOVATE
Cybersecurity: The Survival of Your Business Depends on It

David Kennedy, “The White Hat Hacker”; founder & CEO, TrustedSec

It’s not just big business and government agencies that are targets – every type of business is now in hackers’ crosshairs. This interactive session will open your eyes to vulnerabilities you didn’t know you had, and the countermeasures you can employ that will protect your business and your customers.
11:25 - 11:55 am
INSPIRE
Thrive: A Conversation with Arianna Huffington

Arianna Huffington, founder & CEO, Thrive Global; co-founder, Huffington Post
Interviewer: Andrew Ross Sorkin, co-anchor, Squawk Box, CNBC

Starting a business can be all-consuming, but is burnout inevitable? Arianna Huffington, a founder of the Huffington Post and a board member at Uber, says no. In fact, if you focus on your well-being, then your decision-making, creativity and productivity will improve. Learn ways you can achieve that ever-elusive work-life balance and “thrive.”
12:00 - 1:15 pm
Lunch
1:15 - 1:20 pm
Remarks From Our Founding Sponsor

Emily Harnish, Senior Director of Marketing, T-Mobile@Work

1:20 - 1:50 pm
INSPIRE
Just Bobbi: A Conversation with Bobbi Brown

Bobbi Brown, entrepreneur, author, & founder of Bobbi Brown Cosmetics
Interviewer: Kimberly Weisul, editor-at-large, Inc. magazine

With a global beauty empire and several bestselling books, Bobbi Brown is a self-made millionaire and businesswoman. The makeup mogul will discuss highlights of her entrepreneurial journey, and share how she continues to strategically diversify her business portfolio. Learn how to successfully maneuver through change, embrace new media and social channels, and make moves that matter.
1:55 - 2:20 pm
IGNITE
Outside the Box: Finding and Keeping the Stars Who Will Deliver

Chieh Huang, founder & CEO, Boxed.com
Interviewer: Kate Rogers, small business & entrepreneurship reporter, CNBC

His commitment to paying the college tuition of his employees’ kids made headlines. But this entrepreneur says you don’t need to make expensive gestures to have a big impact on the lives of your employees – it all starts with building the right team for your business. Learn how this founder built a $100 million company people want to work for.
2:25 - 3:05 pm
IGNITE
Let’s Make a Deal: How to Negotiate for Success

Deepak Malhotra, Eli Goldston professor of business administration, Harvard Business School; author, Negotiating the Impossible

Led by a renowned, award-winning expert in negotiation, conflict resolution, and deal-making, this interactive session will give you the tools you need to negotiate with confidence anywhere in your business.
3:10 - 3:40 pm
Networking Break
3:45 - 4:10 pm
IGNITE
Growing Your Brand: Think Local, Go Global

Steve Hindy, co-founder, Brooklyn Brewery
Interviewer: Eric Schurenberg, president & editor in chief, Inc. magazine

Steve Hindy and his partners at Brooklyn Brewery created a craft-brewed beer in Williamsburg before either craft beer or Brooklyn was cool. Now their offerings are beloved from Bay Ridge to Beirut to Bombay, their distinctive identity intact. We’ll talk about how to expand far beyond your business’s core market without losing what made your company great in the first place.
4:15 - 4:25 pm
IGNITE
Power Play: Learn to Pitch Like a Pro
Whether you’re courting potential investors or interviewing with the press, what you say and how you say it matter. One lucky attendee will have the chance to perfect their pitch with the pros. You’ll want to take notes during this one: These tips will help make your next moment in the spotlight iconic.
4:30 - 5:00 pm
INSPIRE
Swimming with the People’s Shark: A Conversation with Daymond John

Daymond John, co-star of Shark Tank; founder & CEO, The Shark Group; founder & CEO, blueprint + co

Interviewer: Carl Quintanilla, co-anchor, Squawk on the Street & Squawk Alley, CNBC

From humble beginnings in Hollis, Queens, he created a brand that defined the look of hip-hop. He now runs a branding empire, is launching a new concept in co-working, and evaluates and invests in hundreds of businesses on Shark Tank. We’ll ask him about the lessons he’s learned, and what he sees as the keys to successful growth.
5:00 - 6:00 pm
Closing Cocktail Reception
Join fellow attendees, speakers, Inc. editors and CNBC reporters and anchors to grab a bite, enjoy a drink, and continue to make lasting connections and share your thoughts on the iCONIC experience during this fun and casual soiree. Cocktails and hors d'oeuvres will be served throughout the evening. All registered conference attendees are invited to attend.